Market Positioning “Tools”

- Profile Analysis:

• LMG works with you to develop a detailed analysis of your current database and helps you identify your desired customer characteristics

- Sales Target Identification:

• Once the characteristics of your target audience have been profiled, LMG will identify the existing potentials for growth in new and existing markets.

- Research:

• LMG analyzes the options available and trends taking place within your specific industry.

- List Selection/Target:

• After reviewing your marketing goals and parameters, LMG will target your audience through specific recommendations.

- Site Location Optimization:

• Through demographic and census data combined with proprietary modeling, LMG is able to recommend optimal locations for new sales office branches and stores.

- Analysis:

• LMG will strategize with you to evaluate the success of your campaign and to make recommendations for future programs/roll-outs.